
Pfizer & Co., Inc.
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Founded Date November 29, 1959
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Sectors Accounting / Finance
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Posted Jobs 0
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Company Description
New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill
The makers of Viagra are set to release a brand-new ‘discrete’ form of the drug that will change the iconic – and immediately recognisable – little blue tablet.
The distinct diamond-shaped tablets might soon be changed by a pink, rectangle-shaped ‘wafer’ that liquifies on the tongue, implying it does not need to be taken with water.
About half of males over 40 suffer erectile dysfunction in the UK and in 2015 there was a record 4.57 million prescriptions for Viagra on the NHS.
The drug initially concerned the marketplace in the 1990s after being created by the American pharmaceutical company Pfizer.
It was very first established in the 1980s as a cardiovascular disease medication, however trial participants discovered it had an uncommon – regular erections.
Now, Pfizer spin-off Viatris, which owns the Viagra name and brand name, has obtained a trademark in the UK for the brand-new kind of the drug, Viagra ODF.
Viatris has already introduced the Viagra ODF in Canada and promoted it as being ‘thin and discreet’ which might be more effective for numerous clients.
The unique tablets – which can cause humiliation for some patients – has actually been transformed and a new dissolvable type might be available to Brits in the next 5 years. Stock image
‘Tablets are not constantly tolerable to patients and also in some cases the size of tablets may put patients off having them,’ Thorrun Govind, pharmacist and health professional, informed The Telegraph.
She added: ‘Some guys might still be discovering the idea of having Viagr awkward, but I would hope that guys’s health and conversations about sexual health have moved on given that Viagra was first developed.’
Ms Govind believes this new style is a ‘favorable step forward’.
The brand-new dissolvable medication is believed to most likely come to the UK imminently.
Rebecca Anderson-Smith, partner and chartered trade mark lawyer at Mewburn Ellis, informed the paper that the trademark application is a ‘excellent sign’ it will be available within the next 5 years.
She explained trade mark registrations can be cancelled if they are not used for a continuous duration of 5 years or more after registration. As a result, it appears Viatris intends to introduce the product within the next few years.
However, giving a trademark would not ensure the ODF might be offered and it would have to be approved by the Medicines & Healthcare products Regulatory Agency initially.
It’s expected to cost the same as the tablet version and to be available in the very same dosages.
A total of 4.57 million prescriptions for sildenafil, more typically understood by the brand Viagra, and other types of impotency drugs sold under the trademark name Cialis and Levitra, were dished out by the health service in 2023
This comes after dodgy Viagra was found to be Britain’s biggest fake drug after more than ₤ 6.2 million of fake blue pill were seized by UK regulators in 2023.
More materials of the erectile dysfunction drug were found than knock-off versions of painkillers like morphine.
Health officials stated online retailers flouting regulations were behind the fake supplies with many being imported from nations like India without a proper licence.
Data, from UK regulator The Medicines and Healthcare products Regulatory Agency (MHRA), show 2.6 million doses of sildenafil, the generic name for the medication best understood as Viagra, were taken in 2015.
Another half-million doses of tadalafil, another erectile dysfunction drug sold under the brand Cialis worth ₤ 1.2 million were also taken.
While all medications carry possible negative effects drugs from unreliable sources may either not work or bring additional components or impurities like heavy metals or other drugs that might be unsafe.